Baby Avenue was established in 2022 by husband-and-wife team.

After living most of our lives in Denmark and becoming parents ourselves, we wanted to create the best online shop in the Middle East for Scandinavian-inspired premium brands within apparel, accessories and more. 

No questions are too small or too big. We are here for you.

Rest assured that when you shop or chat with Baby Avenue, it's us, the founders, on the other side. If you have any doubts, questions or need guidance about which product to select, just reach out to us.

We did a lot of research, so you don't have to.

We're passionate about giving kids the best start in life, and only stock practical, trendy and sustainable products based on clean and honest materials for the sake of you and your little ones.

You won't find 1000 brands (yet) but instead brands and items we vouch for.

No decision is taken lightly, and we search high and low for the best suppliers to offer only the best products for you and your little ones changing needs.